Margie Whitehouse
Margie has over 25 years’ experience in nurturing and growing African brands, within both the public and private sectors. Her journey into Marketing began when she joined the Unilever management graduate programme in 1988. Her experiences in various marketing roles have shaped her into a seasoned brand innovator, developer and entrepreneur.
Margie holds a Degree in Bachelor of Business Science (Honours Marketing) from UCT.
An entrepreneur at heart, she has created and started brand consultancies to assist companies, both start-ups and established, to innovate and build strong brand identities.
She built Freedthinkers in 1999 where she worked as CEO until 2005, assisting brands such as the dti, FirstRand, Department of Environment and Technology, Nando’s, Investec, MTN and moyo. She is currently working in a consultative capacity for MW Brand Innovation, focusing on building great African brands such as SowetoTV, Argon and Loxion Kulca.
Margie has served on the SAA Board, presently sits on the board of HospiceWits, in order to give back to society, and also chairs the WPGA (the Women’s Professional Golf Association) through her passion for golf.