EXHIBITOR NEWS: Premium personalised gifts for that touch of class

“It’s not just about marketing, unusual promo gifts can really change the way that you do business, by having a profound effect on the way that you interact with your clients”

Sean Osterloh

2018-05-07 15:48:39

A gifting service believes The Hotel Show Africa 2018 offers a great opportunity to introduce new ideas to the sector

Giftwrap is a South African company that’s operated for more than 15 years offering promotional items including corporate clothing, gifting items and stationery among a long list of more than 10,000 client orientated presents..

Kelly Sunshine said the company is looking forward to exhibiting at The Hotel Show Africa: “We provide a wide product range and have yet to exhibit at the hotel show and look forward to introducing new ideas to the industry.

“We pride ourselves on quality service and fast lead times. We believe there are no problems only solutions and work closely with our clients to find workable solutions.”

The history of promotional gifting, personalised and otherwise, goes way back to the early 1900s. The meaning of personalised promo gifts can take many forms. While there is a variety of corporate gifts to choose form, some ideas stand out further than others. Research has shown that company branding on a gift makes the gift more memorable and acts as a reminder to support your company.

Since the early 2000s, Giftwrap’s affordable gifts, branded with the details of the company giving the gift, have been helping companies change the way that they do their marketing. Kelly Sunshine says: “When you are giving branded or embroidered products, you have the perfect opportunity to be creative in a way that is going to make a lasting impression.

“Adding a few details to the products you give away can make a huge impact.”

“It’s not just about marketing, unusual promo gifts can really change the way that you do business, by having a profound effect on the way that you interact with your clients,” says Kelly. “Building a good relationship with your client base, especially when done through the giving of gifts, is the best way to show customers that their support is appreciated and to let them know that they are important.”