Micros helps Pedro’s Launch Smart Drive-Thru
SOUTH AFRICA, 1 December 2021 – With thousands of South African holidaymakers preparing to embark on their travels around the country this holiday season, they will be looking for safety and convenience in their fast-food experience. To deliver this, Micros South Africa, a leading hospitality and restaurant industry solutions provider has equipped the first two restaurants in the country with its new smart drive-thru point of sale solutions for fast-food outlets.
The system goes live at the newly launched Pedro’s Flame Grilled in Inanda, Kwa-Zulu Natal, along with an upgrade from an older system at the Pedro’s Bonaero in Johannesburg, promising to establish a faster, smarter and more efficient quick service restaurant experience in the new reality of Covid-19.
“Drive-thru ordering, historically seen as an ancillary (and optional) sale mechanism, is becoming increasingly vital to continue the sustainability of the food service sector, which is one of the hardest hit by the pandemic,” says Reginald Sibeko, Managing Director of Micros South Africa. “If sales systems can demonstrate their ability to serve high volumes of customers safely, even under the strictest lockdown, they will go a long way towards preventing closures and maintain revenues while delivering a seamless customer experience, thus protecting businesses and millions of jobs in a high unemployment environment.”
Micros, a subsidiary of Adapt IT, recently announced a partnership with PAR Technology to introduce a smart drive-thru communication system specially designed for quick service restaurants. The solution includes modular 5G wireless headsets, microphones, speakers, robust anti-glare displays and AI-enabled reporting and timer systems to deliver continuous efficiency improvements over time.
According to the FNB 2021 franchise and economic outlook, the food and beverages sector lost R14 billions of revenues in 2020 compared to 2019, due to the Pandemic.
The 2019 Franchise Association of South Africa (FASA) survey reported that South Africa has over 800 franchise systems operating through 48 000 outlets and employing 500 000 people, with a contribution equivalent to 14% of the GDP.
Courtesy of Micros – full press release here.